Let’s shape your brand
We help organisations define, express and strengthen who they are, turning ideas and purpose into clear, confident brands.
Bringing together strategy, design and implementation to create distinctive, flexible and easy-to-apply identities that work for you and your audiences in the real world.
Understanding your purpose, audience, and goals to build a clear strategy that shapes how your organisation looks, feels, and behaves.
Creating memorable, meaningful names and messages that capture your organisation’s story and tone of voice.
Designing distinctive, adaptable logos, colour palettes, and type systems that express your personality and values.
Building practical, accessible guidelines and toolkits that make it easy for your team or partners to apply your brand consistently.
Designing real-world assets, from reports and exhibitions to campaigns and marketing materials, so your brand is applied seamlessly across every channel.
Whether creating a new brand or evolving an existing one, our process helps build brands with clarity and confidence your audience can trust.
Understand your organisation, audience and goals.
Clarify your positioning and key messages.
Create an identity that expresses your purpose visually.
Roll out your brand across print, digital and communications.
Every organisation works differently. That’s why we offer flexible ways to work together.
Quick-start, no-fuss support. Book us in for a day (or more) when you need to unlock momentum, sense-check a strategy or get a specific piece of work done.
Perfect for clearly defined goals like brand creation, website design, or campaign support. We’ll agree a fixed brief, scope and cost up front.
Ongoing support each month: ideal if you need regular input across design, content or web, but without the commitment of an in-house team.
A flexible, senior-level role embedded into your organisation for a set number of days each month. Ideal for scaling teams who need leadership, direction and delivery.
Branding is the practical system that helps people recognise you and trust you, across your website and every touchpoint. It includes your logo, colours, typography, layout style, imagery and how it is applied consistently. If you are comparing options for branding in Cardiff or across Wales, we can help.
A logo or logotype is one small part of a brand. Strong branding gives you a consistent and memorable look and feel across everything, so you do not have to redesign from scratch each time you create something new, and your audience will start to recognise and remember your organisation. See how that looks in practice in our work section.
Many organisations do not need to scrap everything they have. A refresh or brand evolution can modernise what you already have, fix inconsistencies, and create a clearer system that works better across digital and print. We can help you weigh up a refresh vs evolution vs a rebrand.
Typically: visual identity refinements or a new or evolved logo, a colour palette, typography, supporting graphic elements, image style guidance, and simple rules for consistent application. We can also create key assets like social templates, stationery, reports and marketing collateral. You can also see how branding sits with website design and development here.
Yes. We regularly work within established brand guidelines and translate them into real-world content across day-to-day printed and digital marketing. This is especially helpful for teams with governance requirements, including public sector and third sector organisations. View some of the sectors we work with here.
We design a brand as a practical system, not just something that looks nice. That means we define clear rules for typography, colour, accessibility, layout, imagery and tone so it can be applied consistently across your website, social media, brochures, reports, signage, presentations and even things like vehicles or exhibition graphics. If you want the brand to carry through website design and development, see here.
That is the goal. We build simple systems and brand toolkits with practical rules and templates, so your team can produce on-brand materials confidently. For ongoing, fractional and ad-hoc creative support options, click here.
Although brand is at the core of much of what we do, it’s applied it different ways across projects and applications large to small. Some clients want a clearly defined brand consultation. Others want bits of ongoing support to keep everything consistent as the organisation grows and new needs appear. You can see the broader graphic design services and specialisms we offer across Wales here.
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